Website Maintenance Services

Your site is a very important element of your business. If it is updated and well maintained, it will become a valuable support and asset. But if it is not in good condition, it can cost you dearly.Website maintenance services are essential to keep a websiterunning smoothly. Once you become lazy in your web maintenance needs or even you face a google penalty, a way can be found to get the website back on track. But sometimes, if your service has been ignored for quite a long time, the easiest way is to simply start it from scratch.

Importance of Website Maintenance?

Web maintenance services include a regular health check of your website in the light of Google standards. This should be done on regular basis in order to keep your website in good health, solid foundation for traffic growth and strengthen your websites SEO to maintain the Google rankings of your web presence.

Maintaining a website in good condition is important for the company in terms of sales.Regular health check of your website is a must for smooth and permanent income supply. Best website maintenance services of a website are necessary for a some very important reasons.

SEO

Regular website maintenance is food for your SEO strategy. The whole point of starting a business should be to have permanent returning customers, clients or an audience. To drive traffic to your site, you need to update it regularly. Google evaluates websites according to its standards in order to come into search result pages. Google may even fully deindex your website if it has not been updated recently enough and suspects that it has been infected with malware. You should regularly update your website with relevant content, news, keywords and articles in order rank high in search results.

Security

For hackers, it can be easy and attractive to find and target sites that have been inactive for too long.Website security is the another most important reason, especially if your site collects customer information (email, phone, address etc). If you use a website building platform such as WordPress, you need to make sure that you install regular software updates and security fixes.

Website Maintenance Checklist

There is a list of tasks that must be completed in order for your site to work properly. The most time sensitive are website updates and security fixes. Without them, your website could potentially be a real danger to those who click on it.

With this in mind, here is a list of site maintenance tasks that should be performed regularly:

Weekly Maintenance

1. Ensure all of your pages are loading without errors
2. Schedule a full website backup
3. Website software and plugin update
4. Ensure all of your forms are running properly
5. Take away any spam comments from pages and posts
6. Check for broken links
7. Find and fix 404 errors
8. Write one or additional journal posts to stay your community engaged and encourage SEO traffic

Monthly Maintenance

1. Check the load speed of your web site
2. Make sure that nothing is damaging the site
3. Review your security checks
4. Check for updated keywords, new trends

Quarterly Maintenance

1. If needed update any references to the current year
2. Review each all the pages against Google standards
3. Review internal linking of the website
4. Ensure that your website domain name is renewed
5. Review all the blog post against new marketing trends

As you can see from our checklist, website maintenance should be an integral part of your business. It grows on its own, and if implemented incorrectly, it can lead to serious problems and negative consequences for your potential growth and business health. We at kool design maker offer different affordable website maintenance packages. Contact one of our expert to do an in-depth analysis of your website.